Join the club
Tech meets luxury in the exciting new Smart Decanter by Louis XIII
In September, LOUIS XIII will introduce the first connected crystal decanter to the South African market – a perfect blend of past and future. By integrating NFC technology into its Smart Decanter the brand will provide clients seamless access to an exclusive world of privileges. Each decanter will directly connect clients to the LOUIS XIII Society, a private club where members can enjoy exclusive content, unique experiences and personalised services through their smartphones.
A small chip, integrated into the cork of the decanter elevates it from merely a vessel to a gateway to the world of Louis XIII. After removing the seal, clients simply need tap and scan their NFC-enabled smartphones on the cork stopper to access the LOUIS XIII Society landing page to create or log into their account. The decanter number will then be automatically registered.
So what does this society give you? This private club offers bespoke services such as customised decanter engraving, pre-releases of limited editions, contact with a LOUIS XIII Personal Advisor for private tastings and ultimate experiences, and an invitation to network with LOUIS XIII Cognac connoisseurs registered all over the world. In addition, the LOUIS XIII Smart Decanter will give added services to clients allowing them to customise gifting messages that will appear when recipients scan their decanter.
“Every LOUIS XIII decanter will feature this smart solution worldwide. At LOUIS XIII, we place clients at the very heart of everything we do, striving to offer them always the best experiences,” said Ludovic du Plessis, LOUIS XIII Global Executive Director.